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Services

Content Strategy Services & Consultant

Topic architecture and content that ranks and reads like it was written by a practitioner.

Paul Lovell

Paul Lovell — Technical SEO Consultant

Who this is for

Teams publishing content that isn't moving rankings, or expanding into new topics/service areas without a clear architecture.

Process

  1. 1Search demand and competitive gap analysis, not keyword-volume lists
  2. 2Topic architecture mapped to avoid cannibalisation across pages
  3. 3Content briefs written to hold rankings through algorithm updates
  4. 4Internal linking strategy tying new content back to core pages

Deliverables

Topic architecture map
Prioritised content briefs
Internal linking plan